empik tu czy tam /campaign

The aim of the campaign was to convince people to read more books. Everyone should treat books as trendy and stylish gadgets. It is cool to bee seen with a book. All instore advertising was backed up by billboards and Facebook where people could upload their own photos to show where they read books. CLIENT: empik

The aim of the campaign was to convince people to read more books. Everyone should treat books as trendy and stylish gadgets. It is cool to bee seen with a book. All instore advertising was backed up by billboards and Facebook where people could upload their own photos to show where they read books.

CLIENT: empik
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